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Resources

Tools, notes and templates from my own work. Free, no email required.

Store launch checklist
Template

26 checks for checkout, couriers, tracking, speed and trust. Tick them off in your browser as you go.

Product page checklist
Template

20 checks for photos, prices, options, trust and search. Tick them off as you go.

Website launch checklist
Template

19 checks for forms, Google, tracking and backups before you announce your new site.

Website brief template
Template

A one-page brief to send to developers so quotes are clear and comparable. Copy it in one click.

Dialed for Mac
Dialed radial menu of modes open on a Mac desktop
Open source

A free, open-source menu-bar app that turns the CMF Buds Pro 2 dial into scroll, seek, zoom and tab controls.

What the dial actually sends to a Mac
Note

Volume steps, missing long-presses, and why Dialed quietly plays silence. Notes from building it.

New guides and templates are added here as they’re ready. Have a question you’d like answered? Ask me.

From the blog

Latest articles

Websites

A one-page brief gets you clearer quotes, fewer surprises and a site that fits your business. Here's what to include, plus a template to copy.

Automation

If someone on your team copies the same data from one screen to another every day, that's a candidate for automation. Seven common, affordable ones.

Marketing

Ads without tracking means guessing which money worked. A plain-language setup for Meta and Google before you spend.

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